Marketing News

Off! Teams with Little League Baseball To Help Families Stay Protected from Insects this Summer

The brand teamed with influencer and baseball mom Chelsea Freeman to highlight the importance of insect protection.

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By: Lianna Albrizio

Associate Editor

With spring’s arrival in two weeks, parents are facing a growing challenge: convincing their kids to ditch their screens for some fresh air and green grass. A new survey commissioned by the OFF! brand and conducted by The Harris Poll among over 1,000 US parents of kids under age 18 reveals that more than half of US parents (51%) say their children spend less time playing outdoors than they did at the same age. An even higher percentage of parents – 56% – say their kids would choose an...

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